The knowledge gap: do your investors get IP?
9th March 2017
In the seventh of our series of special reports based on our research into IP Strategy, we explore the misunderstanding of IP with investors.
Fans of hit BBC television show Dragon’s Den have witnessed many entrepreneurs failing to secure funding because of inadequate intellectual property (IP) protection. The investors demand to know if the pitching business owns a particular patent or trademark, only to declare themselves “out” if the answer is “no”. Yet new research shows that the Dragons are unusually savvy about IP; most investors will buy a stake in a company with little or no knowledge about the value of its intangible assets.
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Category: IP Strategy Reports